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SOCIAL MEDIA MANAGEMENT

Adept at Social Media Management, including developing and producing social media content. Proficient working with a wide variety of social media sites and social media management platforms such as Hootsuite. Experienced in tracking analytics across multiple platforms to create a social media posting schedule and calendar.

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JMU IN LA

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JOHNNA M. PRODUCTIONS

Worked with classmates to start and maintain four social media channels for the Study Abroad program. Conducted analyses of site traffic and engagement, produced cohesive content, and engaged with followers. At the end of the semester, created a guide book with analysis details and recommendations.

Tracked analytics across multiple platforms, created a social media posting schedule that resulted in higher interaction rates and reached a wider target audience while being cost effective. Learned enhanced techniques for editing photos and videos. Learned the operational details involved in running a small business.

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